In this video, we will go through the various stages of the digital marketing funnel, understand the need for a funnel, and discuss some of the best practices in promoting your brand using the modern online marketing funnel model.
Basically, a digital marketing or online marketing funnel is a process of trying to convert your audience into a customer and then delight them to continue to purchase.
The funnel uses a combination of marketing tactics to generate relevant traffic to your website, nurture cold leads and turn them into loyal customers who will then turn into advocates.
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