Brian Halligan INBOUND18 Spotlight, Learn how to apply the Flywheel: https://clickhubspot.com/Inbound-Methodology
For decades, companies have viewed the customer experience as a funnel: Pack as many leads into the top as possible, and, sure enough, you’ll get customers at the bottom. HubSpot is changing the thinking on this. Join HubSpot Co-Founder and CEO Brian Halligan for his INBOUND 2018 keynote, where he’ll introduce the flywheel, the revolutionary new way of generating business that relies on momentum and satisfied customers rather than pure volume.
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